Cardiff, Wales


Blaenavon backing for VELOTHON Wales

Blaenavon backing for VELOTHON Wales

Blaenavon have become the latest town on the VELOTHON Wales route to embrace Wales’ largest cycling sportive after decorating the streets with up-cycled bikes.

The Torfaen town have followed Usk’s lead to give VELOTHON Wales participants a vibrant welcome to their historic home this Sunday. The Blaenavon World Heritage Committee challenged local businesses to create their own cycling showpieces in preparation for last weekend’s successful Blaenavon World Heritage Day.

The nine pieces of bespoke cycling artwork were displayed for more than 5,000 visitors who flocked to the town for the action-packed annual celebration on Saturday. One of Blaenavon’s newest businesses, Candy Floss Beauty, were awarded first prize for their fluorescent pink design ahead of Royal British Legion and Bethlem Chapel. 

Belle Dame Nails, The Goat Lady, Artie Craftie, Blaenafon Cheddar Co, Hospice of the Valleys and Dotties Cakes and Crafts also got their creative juices flowing to offer nearly 9,000 riders an eye-catching welcome to Torfaen. 

Gareth Davies, chair of the Blaenavon World Heritage Committee, said: “I would like to say well done to every business that took part in this competition for their hard work creating some stunning bikes, and particularly to the winners, Candy Floss Beauty. 

“The people of Blaenavon have really embraced VELOTHON Wales, and I would encourage as many people as possible to come out on Sunday and cheer the riders on. 

“Blaenavon has a huge amount of offer visitors and it would be fantastic to see some of the riders who pass through the town this weekend come back and visit us with their families in the future.” 

Bikes were donated by Changing Gears which is a Torfaen-based youth project that aims to train young people in bike maintenance and cycle training, giving them skills such as marketing, business administration and mechanical skills. 

Naomi Warner, VELOTHON Wales Event Director, said: “It’s fantastic to see Blaenavon embracing the spirit of VELOTHON Wales to give thousands of riders an unforgettable experience this weekend.

“Blaenavon promises to be a supporters hub, and we hope businesses in the town can benefit for the second weekend in a row. I’d like to thank everyone who took part and Changing Gears for providing the platform for these stunning works of art.”

Riders can also look forward to seeing roaring crowds and decorated bike wheels in Usk, and some community activity as they ride through Carleon as part of the Carleon Festival weekend.   

photographs include competition winners Candy Floss Beauty, runners up Bethlem Chapel and efforts from Hospice of the Valleys, Blaenafon Cheddar Co, Belle Dame Nails, The Goat Lady, Artie Craftie and Dotties Cakes and Crafts.